Modatrova began as a weekly newsletter featuring new, under-the-radar brands that our founder, Caroline Barton, adored and believed in. The thrill was always in the discovery — there was something special about finding unique labels early, getting to know the designers and sharing them with our community. Connecting with so many of our initial designers personally, they collectively inspired Modatrova to curate private shopping events bringing together a revolving mix of emerging fashion and accessory brands. Since launching out of a Soho loft in December of 2018, Modatrova has evolved into a platform to discover the latest collections from the best emerging designers and shop live shows curated by tastemakers around the country.

If you are interested in hosting a Modatrova virtual show, or you are a designer interested in joining our virtual program, please get in touch.

We Can't Wait to Shop with You!